News
PR, Media Professionals Tasked on Gender Balancing
Nasiru Yusuf
Public Relations and media professionals and other important institutions/agents of change in Nigeria have been urged to join advocacy for gender balancing, inclusion and fairness for the promotion of socio-economic development in the country.
KANO FOCUS reports that Mrs. Grace Bose Ojougboh, Head, Media and Public Relations at the Nigerian Communications Commission (NCC) and producer/host of the weekly inspirational programme ‘Amazing Grace with Bose’ on YouTube, made the call while delivering a paper around gender balancing and fairness at the March 2022 monthly meeting of the Nigerian Institute of Public Relations (NIPR), Abuja Chapter which took place at the National Press Centre, Radio House, Abuja recently (Wednesday March 30, 2021).
Speaking to NIPR members, including Fellows of the Institute at the event on the thought-provoking paper titled: “Achieving Gender Equality In Nigeria: The Role Of Public Relations”, Ojougboh perceptively re-awakened the consciousness of the audience to the often-misconstrued concept of feminism while taking pragmatic look at how this concept should be understood by all to actualise the lofty desire of maximizing the innate potentials of female gender towards achieving greater developmental goals in the society.
She equated feminism with the philosophical aspiration for gender equality as a fundamental human right, which also finds concrete expression in the Goal Five of the Sustainable Development Goals (SDGs) centering on gender equality and empowerment of all women and girls with the hope to end all acts of discrimination against the female gender.
Ojougboh noted with copious instances, that, till date, issues pertaining to women gender has not always received the expected attention, whether by government, parents, the media, communication professionals; traditional and religious leaders, adding that there was need for a change of narrative with respect to how issues pertaining to gender balancing and fairness are effectively mainstreamed into Nigeria’s developmental drive.
According to her, the continuous imbalance in women participation in politics and governance and all the sectors of the economy is glaring, as she submitted that, women are given almost no opportunity to participate in politics and in other spheres of life, this is in spite of the advocacy and call for inclusion and the strategies by various international agencies to reduce gender inequality to the barest minimum.
“Only recently, bills seeking gender equality were rejected by the National Assembly. Appointments across parastatals are dominated by men, this has got to change. If we want economic growth, we must include women, women are transformational agents. We need much more that 35 per cent affirmative action,” she said.
She stated that the fact that women represent about 50 per cent of Nigerian population, according to a 2020 report, means that Nigeria, as a country, cannot afford to neglect the wisdom and the capability of this group and the contribution that women can bring to make Nigeria a truly prosperous nation.
Justifying the need for media/Public Relations practitioners to be at the forefront of driving the narrative for gender balancing, Ojougboh cited an empirical study on media and gender inequality in Nigerian politics, which found that women were denied fair access to the media just as the study also identified media bias in the coverage of female news stories.
She said the findings of the study is a wake-up call that media and Public Relations practitioners have a whole lot to do in the fight for gender balancing in Nigeria. “We need to understand our social responsibility as perception drivers to promote unity, social cohesion, gender balancing/equality and the fundamental human rights of every Nigerian,” she said
She also tasked them to be deliberate and intentional about their communication such that it builds understanding, trust, and acceptance and becomes a win-win for men and women alike and all who desire to see equal representation of men and women across all sectors of the society.
“As Public Relations practitioners, we must help to create gender-sensitive and gender-transformative content that will change perceptions and break gender stereotypes. We must use every available medium to challenge traditional and cultural norms and attitudes that demean womanhood and does not serve humanity,” she said.
Nasiru Yusuf Ibrahim
Kano State Governor, Alhaji Abba Kabir Yusuf, has appointed renowned public health expert, Dr. Aminu Garba Magashi, as Co-Chair of the Kano State Anti-Drug Abuse Task Force in a renewed effort to combat substance abuse and related social vices across the state.
KANO FOCUS reports that the appointment was announced in a statement issued on Monday by the Director-General, Media and Publicity, Government House, Kano, Sunusi Bature Dawakin Tofa.
According to the statement, the appointment underscores the administration’s commitment to strengthening collaboration with civil society organisations, public health professionals and other stakeholders in tackling the growing menace of drug abuse, particularly among young people.
Governor Yusuf also disclosed plans by the state government to establish a mobile court dedicated to the speedy prosecution of drug-related offences and other social crimes.
He said the initiative is aimed at ensuring swift justice, strengthening law enforcement and serving as a deterrent to offenders.
The governor expressed confidence that Dr. Magashi’s extensive experience in public health policy, social protection and community development would enhance the effectiveness of the task force and support the government’s efforts to build a safer, healthier and drug-free Kano.
Dr. Magashi is the President of the Africa Health Budget Network and a respected civil society advocate with decades of experience in healthcare, public policy and community development.
As part of efforts to strengthen the task force, Governor Yusuf also approved the inclusion of a representative of the Kano State Sharia Commission in its membership to ensure that its activities conform with Islamic guidance.
The state government said the latest measures form part of broader efforts to address drug abuse, improve public safety and protect communities from the social and economic consequences of substance abuse.
Nasiru Yusuf Ibrahim
Kano State Governor, Alhaji Abba Kabir Yusuf, has called on conventional and social media practitioners to promote factual reporting, patriotism and active citizen participation as part of efforts to deepen democracy and strengthen public trust.
KANO FOCUS reports that the governor made the call on Monday while declaring open the maiden Arewa Media Summit held at the Coronation Hall, Government House, Kano. The summit was organised by the Office of the Senior Special Assistant to the President on Media and Public Enlightenment in collaboration with the Kano State Government.
A statement issued by the Governor’s Chief Press Secretary, Mustapha Muhammad, quoted Governor Yusuf as saying that the media must remain committed to truth, bridge generational divides, amplify the voices of the people and encourage responsible civic engagement.
He described the theme of the summit, Government, Citizens’ Accord, Accountability, Responsibility and Ethical Media Practice, as timely, noting that it provides an opportunity to strengthen governance, accountability and public confidence through ethical journalism.
According to the governor, responsible journalism and access to credible information are critical to national development and the successful implementation of government policies and reforms.
Governor Yusuf said his administration has continued to support media development by protecting press freedom and creating an enabling environment for journalism to thrive.
He listed the establishment of Northern Nigeria’s first Online Media Chapel, sponsorship of information officers for registration with the Nigerian Institute of Public Relations (NIPR), and the registration of journalists with the Nigerian Society of Broadcasters (NSB) among the state’s achievements in advancing professional journalism.
The governor also commended the Minister of Information and National Orientation, Mohammed Idris, for strengthening information management across the country, and praised the Senior Special Assistant to the President on Media and Public Enlightenment, Abdulaziz Abdulaziz, for promoting professionalism and ethical journalism through the summit.
In his remarks, the Minister of Information and National Orientation said the future of Northern Nigeria depends not only on investments in infrastructure and agriculture but also on credible journalism, responsible communication and effective storytelling.
Also speaking, Abdulaziz Abdulaziz said the summit was organised to promote accuracy, fairness and professionalism in reporting government activities while strengthening the relationship between government, citizens and the media.
Delivering the vote of thanks, the Director-General, Media and Publicity, Government House, Kano, Sunusi Bature Dawakin Tofa, said Governor Yusuf’s sustained investment in the training and retraining of media practitioners has enhanced journalism practice in the state.
KANO FOCUS reports that the summit attracted the Deputy Governor of Kano State, Alhaji Murtala Sule Garo, ministers, lawmakers, academics, media professionals and participants from across Northern Nigeria.
News
Kano launches free 48-hour emergency treatment scheme for accident victims, other critical cases
Nasiru Yusuf Ibrahim
The Kano State Government has introduced a free emergency medical treatment programme that provides eligible patients with lifesaving care for the first 48 hours at designated hospitals across the state.
KANO FOCUS reports that the initiative, being implemented through the Kano State Emergency Medical Services and Ambulance System (KN-SEMSAS) under the Ministry of Health, is designed to ensure that victims of medical emergencies receive prompt treatment without financial barriers.
According to information released by the state government, the scheme covers children under the age of five, including newborns with emergency conditions, road traffic accident victims, gunshot injuries, snakebite cases, drowning incidents, fire-related injuries, building collapse victims, communal clash casualties and other weapon-related injuries.
The programme also includes obstetric and neonatal emergency referrals from Kano State’s 18 MAMII local government areas through the SaveMAMA referral system.
Under the initiative, emergency treatment is provided free of charge for the first 48 hours at accredited Emergency Medical Treatment Centres (EMTCs) across the state.
The government advised patients or their relatives to contact the KN-SEMSAS Emergency Call Centre before or immediately upon arrival at an accredited hospital to obtain an authorisation code, while stressing that emergency treatment should not be delayed while the code is being processed.
Residents were urged to use the national toll-free emergency line 112 or the state’s dedicated emergency numbers 09019999920 and 09049999914 to request ambulance services and access the programme.
The accredited hospitals participating in the scheme include Aminu Kano Teaching Hospital (AKTH), National Orthopaedic Hospital, Dala, Muhammad Abdullahi Wase Teaching Hospital (MAWTH), Murtala Muhammad Specialist Hospital, Sir Muhammad Sanusi Specialist Hospital, Sheikh Muhammad Jidda General Hospital, Waziri Shehu Gidado General Hospital, MDS Hospital, Zak Clinic, MGK Hospital and Khadijat Memorial Hospital.
The state government said the initiative forms part of ongoing efforts to strengthen emergency healthcare delivery and improve access to lifesaving medical services for residents.
It called on members of the public to take advantage of the programme and share information about the emergency treatment scheme to enable more residents to benefit from the free services.
Gov. Yusuf appoints Dr. Aminu Magashi co-chair of Kano anti-drug abuse task force
Gov. Yusuf tasks media on truthful reporting, patriotism
Kano launches free 48-hour emergency treatment scheme for accident victims, other critical cases
K-SAFE hails Gov. Yusuf as Kano tops ECOWAS education spending ranking
Abdulaziz unveils project inspection initiative, trains APC social media inflluencers at Arewa media summit
Kano ranks best in ECOWAS on education spending index
Kano emerges top beneficiary as World Bank rewards states with $27m for reforms
Kano recruits over 16,000 teachers, begins 10-year education reform plan
Kano delegation participates in international labour conference in Geneva
