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Consumer Preference Critical to Agricultural Development in Nigeria – VC Wudil

Mukhtar Yahya Usman
The Vice Chancellor, Kano University of Science and Technology, Wudil, Shehu Alhaji Musa has said consideration of consumption preference is critical to agricultural development in Nigeria.
Kano Focus reports that Mr Musa a Professor of agricultural economics and Extension worried that in spite of the huge deposited natural resource; Nigeria is still listed by Food and Agriculture Organization among nations who are technically incapacitated to meet its food demands.
The university don who made the submission while delivering the 46 series of Professorial inaugural lecture at Bayero University, Kano at the weekend emphasized on value addition, consumption pattern as key factors that determine agricultural viability in a country.
In the presentation titled: Crossing The Chasms of Agricultural Development in Nigeria: consumer Preference Studies, Market Integration Syntheses and Value Chain Diagnoses to the Rescue, Shehu dissected the clear demarcation between production and meeting consumer preference.

The Vice Chancellor submitted that given the enormous qualities and contributions of agriculture, the sector has not performed as expected essentially in the past four decades due to inadequate supply of inputs and the refusal to pay attention to the food demand, value chain and consumption pattern of consumers.
Shehu contended that Nigeria’s agricultural policy must pay quality attention to Supply-Response Model which creates smart integration between production, value chain addition and consumers preferences to attain sustainable agriculture and food sufficiency.
The university Don declared that despite policy interventions, the agricultural sector is still largely underdeveloped, principally because substantial concentration is devoted more on production, rather than on enhancing value addition across value chain segments.
He stressed that FAO prediction also came even when the Federal government Economic Recovery and Growth Plan (ERGP) projected Nigeria’s self-sufficiency in tomato paste, rice and wheat by 2020; a the targets that was yet to materialize because of the large and continuous dependency on importation.
Besides, he posited that ERGP prediction also emphasized on increase in the value of agricultural production by 31 per cent with tendencies to boost the country’s revenue by N21 trillion by the end of 2020.
While applauding the border closure policy of government, the university administrator cautioned on the possible negative implication of the reopening of the Nigeria land borders on local production of products with competitive advantage.
He advocated deployment of technologies in the area of post-harvest and storage facilities to reduce produce damage especially in the Northern part of Nigeria just as he called for revamping of extension services to all agricultural clientele groups as well as improving budgetary allocation to agric sector to improve food sufficiency.
According to him “ Nigeria has great potentials of becoming the food basket of the West Africa sub-region given that she is endowed with a huge expanse of arable land, beneficial climate, abundant streams, lakes, forest and grassland as well as large, active population that can sustain a highly productive agriculture. But we have failed to recognize the significance of consumption pattern.
“In any economy, consumer preferences and demand constitute the bedrock, which influence the production decisions of producers, since consumer’s satisfaction is the major target of producers if they are to stay in business. The much talked about value addition in agriculture is founded on the preferences and demand of consumers,” he noted.
Chairman of the Professorial lecture and Vice Chancellor Bayero University, Kano, Sagir Adamu Abbas explained that the lecture series are designed to enable professors showcase the output and relevant of their research findings.
Mr Sagir who expressed satisfaction on the 46 edition of the professorial lecture posited that the presentation will add value to policy implementation on agriculture and improve body of knowledge.

Headlines
NDLEA Kano uses Dambe to combat drug abuse

Nasiru Yusuf Ibrahim
National Drug Law Enforcement Agency (NDLEA) Kano Strategic Command Partners with Mazaje Traditional Sport Promotion Limited (Kungiyar Dambe) to combat drug abuse ahead of UNODC International Day.
KANO FOCUS reports that the collaboration was sealed when Bashir Muhammad Danliti (Sarkin Damben Nigeria) paid a courtesy visit to NDLEA office in Kano.

A statement issued by NDLEA spokesperson Sadiq Muhammad Maigatari on Saturday said the visit was part of initiative to raise awareness about drug abuse ahead of the United Nations Office on Drugs and Crime (UNODC) International Day Against Drug Abuse and Illicit Trafficking.
The NDLEA Strategic Commander, CN AI Ahmad, represented by the Head of the Drug Demand Reduction Unit, ACN Maimuna Garba, expressed gratitude for the commitment demonstrated by Mazaje Traditional Sport Promotion Limited in the fight against drug abuse.
He said the partnership is designed to harness the power of traditional sports, particularly Dambe, to engage the youth and promote a drug-free lifestyle.
Ahmad commended the Officer in Charge of sports, DSN Jamilu Uba Adamu, for his innovative approach in leveraging sports as a platform to disseminate crucial messages about drug awareness and prevention to reach the hearts and minds of youth, instilling values of discipline, respect, and healthy living.
According to the Commander the collaboration will involve an event and activities designed to educate the community about the dangers of drug abuse and the importance of seeking help and support.
“The NDLEA and Mazaje Traditional Sport Promotion Limited are committed to fostering a safer, healthier environment for all citizens.
“As we approach the UNODC International Day Against Drug Abuse and Illicit Trafficking, the NDLEA Kano Strategic Command encourages all stakeholders to join in this vital initiative. Together, we can create a lasting impact in the fight against drug abuse and promote a culture of wellness and resilience in our communities,” the Commander added.

News
UNICEF asks Kano to declare state of emergency on polio

Nasiru Yusuf Ibrahim
The United Nations Children’s Fund (UNICEF), has advised Kano state government to declare a state of emergency on polio eradication.

KANO FOCUS reports that the Chief of UNICEF Field Office, Kano, Mr. Rahama Rihood Mohammed Farah, gave the advise during the June Media Dialogue on Polio and Routine Immunization, held on Thursday.
According to him, disseminating accurate information on polio is crucial to addressing disinformation, misinformation, rumors and myths, which are all preventing families from accepting the vaccine.
Farah maintained that there was need to tell families in Kano that vaccines are available, safe and effective.
He added that: “By doing so, the media will be helping to ensure that every child under five is vaccinated and protected against polio and other killing diseases.
“The June Polio Vaccination campaign coincides with the Day of the African Child, whose theme is focusing on Child-friendly budgeting.
“It is therefore very important to highlight the issue of the significance of adequate resources allocation to the fight against polio.
“So, while media deployment of its various channels to share accurate information about the polio and mobilize families to take the vaccine are important.”
UNICEF urged the media to focus attention on the challenge of non-release, delayed release or lack of utilization of Government Counterpart funding for polio vaccination campaigns and Routine Immunization programme.
Farah insisted that, “timely release of counterpart funding for polio vaccination campaign is important to reach every eligible child with the polio vaccine.
Polio remains a highly infectious disease with very deadly consequences for young children.
“One case of polio anywhere in Nigeria is a threat to children everywhere in Nigeria! We must all work together to eradicate polio in Kano state, with special focus on high risk LGAs including Warawa, Bunkure, Kano Municipal and Nassarawa LGAs.
“These are the LGAs where incidence of a variant of the polio virus has been noticed in 2025. This is unacceptable and must be halted!”
Farah urged Kano residents to remember that polio knows no boundaries, knows no borders Polio spreads fast – and an outbreak in any country puts children in every country at risk.
According to him, the outbreak of plio can be stopped and eradicated if every child is vaccinated.
He added that, “ending polio and improving children’s survival starts with making sure all children have access to vaccines.
“UNICEF reiterates its request to the Kano State government to take actions: to declare a State of Emergency on Polio and Routine Immunization including a commitment to take the leadership to resolve noncompliance issues, provide adequate supervision and timely release of adequate State Counterpart funding for Routine Immunization and polio vaccination campaigns. ”
In his remarks Dr Nasir Mahmoud, Director-General of the Kano State Primary Healthcare Management Board, said Kano State Government has launched plans to vaccinate 3.9 million children under five years old.
He said the targeted vaccination is part of efforts to eradicate polio through the June 2025 Outbreak Response (OBR) vaccination campaign across the state.
Dr Mahmoud said the campaign aligns with the national strategy.
He explained that the aim was to stop polio transmission and uphold Nigeria’s polio-free status through coordinated immunisation efforts.
He also stressed the resurgence of the type 2 poliovirus in some areas of Kano.
According to him, factors responsible for the resurgence include community resistance, poor data reporting, and insecurity, which affected previous immunization rounds.
Ungogo LGA recorded the highest non-compliance in May 2025.
Dr Mahmoud appreciated Governor Abba Kabir Yusuf’s consistent support, especially the prompt release of counterpart funding.
He said LGAs were now being ranked monthly to track performance and motivate improved results in vaccination coverage.

News
NCC, Stakeholders Tackle Rural Connectivity Challenges

Nasiru Yusuf Ibrahim
The Nigerian Communications Commission (NCC) has collaborated with the Association for Progressive Communications and other institutional stakeholders towards addressing challenges confronting rural network connectivity in Nigeria.

KANO FOCUS reports that the collaboration resulted in a two-day workshop hosted in Abuja from June 3-4, 2025, to explore policy framework for enabling community networks towards bridging the digital divide and accelerating socio-economic development in Nigeria’s underserved and unserved communities.
The forum brought together regulators, community leaders, technical experts and potential foreign investors, among others, to examine policy and regulatory barriers, explore innovative funding mechanisms, ensure sustainable renewable solutions and strengthen collaboration with stakeholders.
Addressing participants at the workshop, the Executive Vice Chairman of NCC, Dr. Aminu Maida, said the workshop is important to bridging the digital divide in Nigeria and foster inclusive social economic development.
“This workshop is an opportunity for all of us to harness the expertise, insights, and experiences of diverse stakeholders present here which includes the regulators, community leaders, technical experts and potential foreign providers to address the critical challenges such as affordable devices, access, licensing, spectrum allocation, infrastructure development, sustainability and institutional monitoring,” said Maida, who was represented by the Executive Commissioner, Technical Services, NCC at the event, Abraham Oshadami.
Maida said the workshop demonstrates the Commission’s commitment to advancing digital inclusion, particularly in underserved and unserved areas. “At NCC, we recognise the transformative potential of community center networks in achieving this important goal,” he said.
The EVC said NCC was committed to “this journey and views this workshop as a catalyst for meaningful change,” stating that the expertise, perspectives and commitments will shape the future where every Nigerian, regardless of his or her status, will have meaningful access to opportunities from digital connectivity.
In her remarks, Co-manager of the Association for Progressive Communications’ Local Network (LocNet) initiative, Kathleen Diga, noted that the collaboration was to tackle identified hindrances to digital inclusion. “This is a space where we can be open and exchange ideas of possibilities, opportunities that will remain in realising values of a diversified ecosystem.”
Diga said, “I believe this workshop presents a moment in time that we can explore the bottom-up approach in local communities, small social enterprises, corporative among others, which have the ability to fill some of the digital gaps that remain unfilled,” she said, adding emphasising the need to recognise that community centre connectivity exists and they are grow throughout the global south, which, she said, are a “strategic response to digital exclusion.”
The workshop featured presentations from the NCC, the Association for Progressive Communications and other institutional stakeholders such as the Rural Electrification Agency (REA) and the Central Bank of Nigeria (CBN) all geared towards exploring a joint policy framework to address rural digital divide.
The Association for Progressive Communications is a 35-year-old international network member-based organisation encouraging digital inclusion in the unserved communities, particularly with communities in the global south and the workshop, through its LocNet initiative aimed at crafting an enabling inclusive regulatory framework for community networks in Nigeria.
